International representation and market entrance

... Regardless of the direction, we support companies from Asia and Europe in their business activities in the other region. We take care of all matters, which shortens market entry by months or even years.

Establishing business in other countries is a challenge in many regards. The market itself is only one aspect, but in addition to legal regulations, a marketing fitting to the user requirements, qualified sales staff, storage and after-sales service, the language, etc. pose challenges for companies intending to enter a new foreign market.

Offering goods or services in a new market requires careful preparation. We see many foreign companies, especially in the consumer goods sector, offering their products and spending money on participating in trade fairs without being prepared for the market. The results are predictable.

We recommend establishing contact with first potential customers or distributors as early as possible. During initial meetings with interested companies, we gather important information about the acceptance of your product or services. We evaluate this feedback and, based on the results, provide input for a suitable market and product strategy to ensure a successful market entry and avoid unnecessary expenses. As soon as the first deals are within reach, one of our affiliated companies can become your authorized representative, taking care of all the necessary tasks. These include expanding the dealer or customer network with qualified, sales-experienced personnel, marketing, and customer service with all associated tasks such as accounting.

For consumer goods, this also includes applying for the required WEEE ID, handling imports, providing storage space, and ensuring smooth imports.